AI visibility is how discoverable your business is when people ask AI systems questions — instead of typing into Google. When someone asks ChatGPT "what's the best project management tool for remote teams?" or asks Perplexity "compare Shopify vs WooCommerce," AI engines decide whose content to cite and whose to ignore.
Why it matters now
AI assistants and answer engines are another place where people may encounter information about products and services. Their answers can change by provider, model, prompt, location, and date, so visibility should be measured with repeatable prompts rather than assumed.
From SEO to GEO (Generative Engine Optimization)
Traditional SEO and AI visibility overlap, but they are not identical measurement problems. A practical AI-visibility review can include:
- Clear facts: State what the business does, who it serves, and where claims can be verified
- Accessible source pages: Keep important product, pricing, support, and policy information publicly reachable
- Machine-readable context: Use valid structured data where it accurately represents visible page content
Providers you can test
AgentReady supports testing across up to five providers: ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google), Perplexity, and Grok (xAI). Coverage varies by scan type and provider availability.
Getting started
Run the free AI visibility score at agentreadyai.app/score to attempt five prompts across ChatGPT, Perplexity, and Gemini. Provider availability can vary. Use the result as a baseline, make changes that improve the accuracy and clarity of your public site, and compare a later scan against the same prompt set.